We've done the research on the food service industry.
Download the 2017 Southwest Food Service Marketing Report.
LAVIDGE provides end-to-end marketing expertise throughout the food service process, turning casual browsers into frequent guests who return regularly, recommend favorite dishes to their friends, and generate sales that increase year over year. It's all part of serving the restaurant industry, and we understand how to motivate decision-makers who choose experiences ranging from QSR to fine dining.
Restaurant Winners and Losers
Consumers don’t play favorites with restaurants
Restaurant Awareness Drives Preference
The advertising pay-off for the food service industry
Tasty Gets Top Billing
Consumers say “tasty” best describes their most frequented restaurant
We Leave the Cooking to Others
Survey reveals why we choose to dine out
Freshness Tops Convenience and Variety
Consumers say what restaurant marketing statements work best
The Ingredients for Memorable Restaurant Advertising
Consumers weigh in on the best food service marketing strategies
Meet our Food Service Team Leaders
Tim Trull
Managing Director, Strategy
Bob Case
Chief Creative Officer
John Zapf
Creative Director
Stephen Heitz
Chief Innovation Officer
Delicioso: Hispanics are Key to Restaurant Success
8 Ways Research Can Help You Compete
The Opportunity of Cross-Channel Marketing
Paid Search for Restaurants
Organize and Analyze
Purposeful Restaurant Design
8 Winning Video Strategies for Restaurants
Building a Better Restaurant App
4 Questions Answered: Influencer Outreach
15 Reasons Restaurants are Upgrading to Digital Signage
Is Out-Of-Home Advertising Right for Restaurants?
12 Ideas for Killer Restaurant Grand Openings
view more
Need fresh thinking?
Help is a few keystrokes away.