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LAVIDGE Debuts IMPACT, its New Employee Volunteer and Community Outreach Program
PHOENIX (March 28, 2019) – Seeking a way for its employees to unite in giving to the community in creative and meaningful ways, LAVIDGE, a Phoenix-based unified agency offering advertising, public relations and digital marketing services, has developed its own employee volunteer program, IMPACT.
IMPACT’s mission is to support select nonprofits focused on children in need, and the health and well-being of animals and pets, through innovative volunteer opportunities, charitable contributions and partnerships. LAVIDGE will host events every month for its employees.
“We’re excited to launch our volunteer program to drive employee engagement opportunities that we hope will truly make a difference,” Sandra Torre, LAVIDGE Executive Vice President and Chief Financial Officer said. “We’re excited to work as a team and give back to the community that has been our home for 37 years—as a reflection on what it means to be a part of LAVIDGE.”
IMPACT’s Inaugural Event
Several LAVIDGIANS and two children attended the debut IMPACT event held in Mesa at Feed My Starving Children, a non-profit that provides nutritionally complete meals specifically formulated for malnourished children. LAVIDGE employees dedicated working hours to packing meals by hand for children in various parts of the world.
Studies have shown that giving back is associated with greater employee retention, higher levels of brand ambassadorship on the part of the workers and more enthusiastic employees. Employees who see their organizations give back to the community are 13 times more likely to look forward to coming to work, compared to employees who do not perceive their employers to be generous to the community.
Meet LAVIDGE, an employee-owned ad agency specializing in discovering and communicating insights which engage, motivate and inspire. From building brand awareness to driving revenue, from positioning thought leaders to enhancing perceptions, it's why we do what we do. Our unified marketing approach encompasses advertising, public relations, and digital marketing. And we've been doing it successfully since 1982 for clients in healthcare, real estate, education, technology, sports marketing, personal care, food service, and government. Intrigued? Visit us at LAVIDGE.com and get social with us on Facebook, Twitter, Instagram, and LinkedIn.