Home: News: Press Room: Grand Canyon University Retains The Lavidge CompanyGrand Canyon University Retains The Lavidge Company
PHOENIX - (August 23, 2011) -Grand Canyon
University, one of the nation's premier private Christian
universities, has selected The Lavidge Company of Phoenix as its
public relations agency of record.
"This is an exciting time in Grand Canyon University's 62-year
history and we're thrilled to have the opportunity to share their
story," said The Lavidge Company's CEO Bill Lavidge. "We are
honored they selected us."
Founded in 1949, GCU offers campus-based and online degree
programs for traditional undergraduate students and working
professionals. The University's growing campus, located in the
heart of Phoenix, offers students many amenities and is currently
in the midst of a $200 million expansion that includes a brand new
5,000-seat arena, two modern dorm buildings, a fast food dining
facility and a state-of-the-art student recreation center.
University officials expect 2,300 new students this fall,
bringing on-campus enrollment to approximately 4,400.
In addition to the traditional campus, GCU offers online programs
that allow students flexibility with their schedules while also
providing a close connection to classmates and instructors through
online discussions. More than 40,000 students worldwide are
enrolled in GCU's online programs.
The prestigious private university is regionally accredited and
consistently ranked among the top colleges offering online courses
by noted sources including Fortune Small Business, Technology &
Learning Magazine, Fox.com, the Online Education Database and
others.
"We were aware of The Lavidge Company's reputation within the
industry and this was a key factor in making this decision to bring
them on board," said Bill Jenkins, Executive Director of GCU's
Office of Communications and Public Affairs. "The experience
of the Lavidge public relations team was impressive and we were
convinced they could help us take our communications efforts to the
next level."
The Lavidge Company's public relations division offers a full menu
of services, including public relations strategy and counseling,
media relations, social media implementation, and event
planning.
About Grand Canyon University
Grand Canyon University was founded in 1949 and is Arizona's
premier private Christian university. GCU is regionally accredited
and emphasizes individual attention for both traditional
undergraduate students and the working professional in six
colleges: the Ken Blanchard College of Business, the College of
Education, the College of Nursing, the College of Arts and
Sciences, the College of Fine Arts and Production, and the College
of Doctoral Studies. GCU offers traditional campus-based programs,
as well as online bachelor's, master's and doctoral degree
programs. The University's curriculum fuses academic and
clinical rigor with Christian values to prepare its students to be
skilled, caring professionals. For more information about GCU,
visit www.gcu.edu
About The Lavidge Company
The Lavidge Company is a Phoenix based full-service advertising,
public relations, communications, consulting and interactive
marketing agency. Since 1982, The Lavidge Company has
specialized in developing brand positioning for products and
services. Highlights of the agency's client base include
Phoenix International Raceway, Discount Tire, Pearle Vision,
Arizona Grand Resort, Massage Envy, Phiten, Banner Health,
McDonald's and many more. Named as one of the 15 fastest growing
companies in Arizona by Arizona Business Magazine, The Lavidge
Company was also included in Inc. Magazine's 2010 Inc. 5000 list,
voted as one of the "Best Places to Work" in Phoenix by Phoenix
Business Journal for four of the last five years, and was
recognized by Comerica Bank as a 2008 "Arizona Company to Watch."
The Lavidge Company offices are located at 2777 E. Camelback Road,
#300, Phoenix, Ariz. 85016. More information on the agency
may be found at www.lavidge.com. www.internetmarketingagency.com
www.tlcdarkroom.com @lavidgeco Facebook: LavidgeCompany.
MEDIA CONTACT:
480.998.2600
Jennifer Spangler x552
jspangler@lavidge.com
Joseph Valdez x540
jvaldez@lavidge.com