Home: News: Press Room: Bob Case Brings Home First Creative Director of the Year AwardBob Case Brings Home First “Creative Director of the Year”

The Lavidge Company Scores Eleven ADDY Awards

PHOENIX (March 8, 2011) - The Lavidge Company (TLC), a Phoenix advertising agency, offering a full menu of services including advertising, public relations, marketing communications, consulting and interactive marketing, is proud to announce that Chief Creative Officer and Creative Director Bob Case was named inaugural "Creative Director of the Year" at the 26th annual ADDY® Awards sponsored by the American Advertising Federation of Metro Phoenix. The ADDY's is one of the largest and most prestigious national competitions recognizing creative excellence in advertising. At this year's awards ceremony, which took place on Saturday March 5th at the Hotel Valley Ho in Scottsdale, The Lavidge Company brought home eleven ADDY's in multiple disciplines.

"I am extremely honored to be the first recipient of this award." stated Case.  "All the nominees in this category have done outstanding work and I am proud and humbled to be included among them.  I'm proud of our agency's creative product, proud of the awards our teams won at this years show and have to admit feeling a little guilty about getting to take the credit for it. It's truly a team effort."

The inaugural Creative Director of the Year award was established to publicly recognize the creative director who consistently conceptualizes great ad campaign ideas for clients, and who most inspires his/her creative team to follow their passions and deliver the best creative work. It's about more than just a great reel - it's about vision, inspiration, creativity, passion, leadership, innovation, and creating happy clients.  This year, AAF Metro Phoenix received 37 nominations for 14 of the Valley's stellar creative directors.

The ADDY's, which received over 490 entries this year, recognize advertising from media of all types, creative in all sizes and entrants from all levels.  Wins for the Phoenix advertising agency included:

Award

Client

Entry Title

Category

Gold

ST Residential

Safari Drive Promotional Poster

Illustration

Gold

Celebrity Fight Night

Celebrity Fight Night Animation Video

Animation or Special Effects

Silver

The Lavidge Company

Darkroom Website

Creative Services and Industry

Silver

Innovative Brands

Pert Plus Website

Websites, Consumer, HTML/Other

Silver

LifeLock

LifeLock Banners

Online

Silver

McDonald's

McDonald's 50 Piece McNugget 'Smiles' TV :30

Animation or Special Effects

Silver

McDonald's

McDonald's :30 Beverage 'You're That Guy' Radio

Local (one metro)

Bronze

ST Residential

Safari Drive Grand Opening  Illustration Campaign

Special Event Material

Bronze

Celebrity Fight Night

Celebrity Fight Night Video

Broadcast/Electronic

Bronze

Innovative Brands

Sure APDO Website

Websites, Consumer, HTML/Other

Bronze

The Lavidge Company

Fresh Meat Roller Derby Logo

Logo

 

About The Lavidge Company

The Lavidge Company is a Phoenix based full-service advertising, public relations, communications, consulting and interactive marketing agency.  Since 1982, The Lavidge Company has specialized in developing brand positioning for products and services.  Highlights of the agency's client base include PhoenixInternational Raceway, Discount Tire, Pearle Vision, Arizona Grand Resort, Massage Envy, Phiten, Banner Health, McDonald's and many more. Named as one of the 15 fastest growing companies in Arizona by Arizona Business Magazine, The Lavidge Company was also included in Inc. Magazine's 2010 Inc. 5000 list, voted as one of the "Best Places to Work" in Phoenix by Phoenix Business Journal for four of the last five years, and was recognized by Comerica Bank as a 2008 "Arizona Company to Watch." The Lavidge Company offices are located at 2777 E. Camelback Road, #300, Phoenix, Ariz. 85016.  More information on the agency may be found at www.lavidge.com. www.internetmarketingagency.com www.tlcdarkroom.com @lavidgeco Facebook: LavidgeCompany.


MEDIA CONTACT:

480.998.2600
Jennifer Spangler x552
jspangler@lavidge.com
Joseph Valdez x540
jvaldez@lavidge.com